Webflow enterprise partner badge

PROPEL Center

Migration and development of the PROPEL Center website from HubSpot to Webflow, featuring advanced animations and SEO optimization.

Webflow partner
Our Partners
Google logo
Semrush logo
Webflow logo
Hubspot
Surfer logo
Google logo
Semrush logo
Webflow logo
Hubspot
Surfer logo
Google logo
Semrush logo
Webflow logo
Hubspot
Surfer logo

The Challenge

The PROPEL Center, a global innovation and learning hub for Historically Black Colleges and Universities (HBCUs), required a platform migration from HubSpot to Webflow to enhance functionality, scalability, and visual impact. The goal was to bring a design agency’s intricate vision to life while implementing advanced animations, integrating complex functionalities, and maintaining SEO performance.

Our Approach

Our partnership with the PROPEL Center began in August 2024, progressing through two key phases:

  • Phase 1: Collaborated with a design agency to develop a dynamic homepage in Webflow, featuring advanced animations to align with the PROPEL Center's innovative vision and meet the high expectations of board members and executives.
  • Phase 2: Migrated the entire PROPEL Center website from HubSpot to Webflow, with a focus on:
    • Website Development: Creating seven highly animated, interactive pages based on the design agency’s work.
    • Integration Implementation: Adding complex integrations to support the site’s functionality.
    • SEO Optimization: Ensuring a smooth, SEO-focused migration to maintain and improve search rankings.

The Solution

The completed PROPEL Center website features:

  • Dynamic Animations: Engaging and visually impactful elements that reflect the organization’s innovative ethos.
  • Interactive Design: Seven fully developed pages that effectively showcase the PROPEL Center’s mission and initiatives.
  • Webflow CMS: A flexible and scalable platform that empowers the PROPEL Center team to manage content with ease.
  • SEO-Focused Migration: A seamless transition from HubSpot, preserving and enhancing search engine performance.

The Results

Our collaboration with the PROPEL Center resulted in:

  • Elevated Online Presence: A modern, visually stunning website that aligns with the organization’s mission to drive innovation and learning.
  • Stakeholder Approval: Dynamic and engaging elements impressed the board and executives, meeting their high expectations.
  • Improved User Experience: The responsive and interactive design ensures seamless engagement for all audiences.

Collin is extremely organized, professional, skilled and communicates clearly with clients and partners. He’s a joy to work with and inspires me to step up my own game (in a good way).

Krista Elliott

I worked closely with Belt Creative over a period of two months or so, and not only were they the most dedicated and conscientious team I’ve ever collaborated with, they're also one of the most creative and knowledgeable. Our designer's cheerful, optimistic outlook and his confidence in his own abilities made him a pleasure to work with. I wouldn’t hesitate to bring them on board for any future projects.

Gary Blackwood
Author

They did an outstanding job. From our first call, I felt like our designer understood our objectives. I really appreciated his communication, follow up, and use of technology to keep us posted on the project management side. We would definitely use Belt Creative again in the future.

Holly Tate
Director of Business Development

Personal attention and genuine care

Diana Sechrist
Owner and Designer

Belt Creative offers the utmost in professionalism and a spectacular product. They have revolutionized our online business with a stunning website and helpful social media management strategies. Highly recommend!

Kiva-Marie B.

Easy communication, great work, fast turnaround time.

Matt R.

Ready, set, grow

Get in touch with our team today to discuss how we can help you to elevate your web presence and driving meaningful growth for your brand.